The History of Altezza
Inspired to help emerging growth businesses move from simply surviving to truly thriving!
About Steve Caton
For over 30 years, Steve Caton has been that guy; the one who comes into emerging growth companies and takes responsibility for growing their revenues and developing systems that propel them forward. Steve has worked in a wide variety of markets, from technology to financial services to fundraising but he is probably most known for his leadership at Church Community Builder (CCB), which went from a boutique technology company to a leading Church Management Software platform in the space of 5years. CCB was ultimately purchased in late 2019 for over $70 million!
What We Know
Here’s what Steve learned along the way: Great salespeople are hard to find. And, if you are fortunate enough to find one or know one, it’s going to cost you a lot of money to hire them. That can create some sleepless nights for entrepreneurs and corporate leaders who wrestle with whether they can afford that hire and the risk that comes with it. Hiring the wrong salesperson is not only expensive, it can stunt business growth for months. So...Steve decided to create a company that offers a compelling and innovative alternative.
